Our Capabilities
Best-in-class infrastructural capabilities delivering excellence in manufacturing, logistics, distribution and beyond
Driven by Operational Excellence
Our integrated value chain begins with the strategic sourcing of raw materials from trusted long-term suppliers. With state-of-the-art facilities in Paradeep and Goa, advanced logistical and storage capabilities, an extensive distribution network, and stringent quality control measures, we have established ourselves as one of the leading manufacturers and distributors of phosphatic fertilizers in the country. To further enhance our impact and reach, we regularly conduct awareness campaigns and training programmes for the farming community.
Sourcing and Backward Integration
We maintain our competitive edge in the fertilizer market by strategically sourcing key raw material from trusted suppliers and adopting a backward integrated manufacturing process.
Manufacturing, Inbound Logistics, and Storage
Our manufacturing facilities in Paradeep and Goa are strategically located near the port and boast state-of-the-art machinery and large storage capabilities, providing us with a competitive edge in the market.
PPL for Farmers
Our marketing team regularly conducts farmer-connect programmes to promote balanced fertilization, raise awareness about soil health among farmers, and educate them about our wide range of products.
Quality Control, Safety and R&D
Our facilities in Paradeep and Goa are both certified with quality management systems, reflecting our commitment to quality and safety in our production process. With a dedicated R&D team focused on innovation, we strive to consistently deliver best-in-class products.
Sales and Marketing
Our strategically located plants in Paradeep and Goa have allowed us to establish an extensive pan-Indian sales and distribution network across 16 states. Our goal is to reach farmers nationwide and provide them with the resources and support they need.